October 1, 2025
Creative Juice - 11/26/24
Content
Decoding Stellar Illustration Portfolio Websites, I Can't Pronounce It, But Chooch's Branding Rocks, Lessons from the Jaguar Logo Fiasco, and Just Brick It
Table of contents
If you’re new here, every Monday I share the 3 best design things and 1 sick portfolio website from last week.
I scroll so you don’t have to.
Let’s get those creative juices flowing:
If you have an idea of how I can improve Creative Juice, submit your feedback here.
A Juicy Note For You

Calling all designers who work in the gym and fitness space! I recently completed a Framer website template that I'm calling "The Ring."
The Ring is a one-page landing page style website template for gym and combat training business owners. This website template considers all the sections a business owner in the gym space would need when launching or maintaining a gym or fitness business.
How can you use this template? Since I’ve already done most of the work, you can purchase this template and charge your clients 5–10x more than what it cost, making very few changes to get clients up and running. This saves time and helps you make more money. If you have any questions about The Ring or would like additional elements added, feel free to reply to this email.
Portfolio of the Week
Decoding Stellar Illustration Portfolio Websites

Spencer Gabor
Spencer's illustrator portfolio website is a delight, full of fun, interactive elements that make browsing enjoyable. As you scroll, hover, and click, various parts of the page come to life. His artwork is vibrant and eye-catching, with some pieces featuring animation that keeps you engaged.
The website showcases Spencer's talents well. He highlights major clients and in-depth projects, giving visitors a sense of his professional experience. At the same time, he includes a wide range of work demonstrating his versatility and unique style.
Overall, it’s a captivating portfolio that effectively presents Spencer's skills and creativity. The site’s design and interactivity complement his artwork perfectly.
Score: 7.2/10
Built with: Custom
Creative Find 01
I Can't Pronounce It, But Chooch's Branding Rocks

Chooch Branding and Visual Identity by amStudio
With a name I struggle to pronounce, Chooch's branding wins me over with its messy charm.
Creative Find 02
Lessons from the Jaguar Logo Fiasco

Jaguar Logo Rebrand Controversy by Daniel John
Tune in to find out how Jaguar's controversial rebrand went viral for all the wrong reasons. Let’s hope they had a plan… or at least a backup.
Creative Find 03
Just Brick It

Nike and LEGO Animation Campaign by COLORS AND THE KIDS
Snap into this colorful partnership between LEGO and Nike that merges the worlds of sport and play.
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meet the design guy
Jon Sorrentino
I'm a product designer partnering with founders worldwide. I've led design at PepsiCo, Barstool Sports and high-growth startups. I believe the best design happens when you keep your hands in the work.
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Don’t let design be your bottleneck.