October 1, 2025
Building a Strong Portfolio Website for Video and Collage Work
Content
Table of contents
Key Points
Load time and file sizes on your portfolio website.
Effectively communicating what you can offer to clients in terms of the end result of your work, rather than focusing on the technical details.
Providing case studies in the portfolio section for a more comprehensive understanding of your process and collaboration with clients.
To Think On
How can you articulate the value you provide in terms of outcomes, rather than the technical specs of your work?
What specific services could you offer to potential clients, and how might you clearly present these on your website?
Could you choose a few key projects to turn into detailed case studies, providing context and demonstrating your process?
Actionable
Consider reducing the size of your videos or optimizing them for faster load times.
Revise your introduction to focus more on the outcomes of your work and the style or intention of your videos.
Create a uniform color and arrangement for client logos.
Within your portfolio, choose a few key projects to turn into comprehensive case studies. This will give visitors a better idea of your process and what it's like to work with you.

meet the design guy
Jon Sorrentino
I'm a product designer partnering with founders worldwide. I've led design at PepsiCo, Barstool Sports and high-growth startups. I believe the best design happens when you keep your hands in the work.
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